Download Cool: How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World EBOOK
Rank: #3242397 in Books Published on: 2016-01-12 Formats: Audiobook, MP3 Audio, Unabridged Original language: English Number of items: 1 Dimensions: 6.75" h x .50" w x 5.25" l, Running time: 10 Hours Binding: MP3 CD
9 of 10 people found the following review helpful. Two books By C. P. Anderson This is really two books. The first part does set up the second, but it’s so much more well done that it could very wel
A bold argument that our "quest for cool" shapes modern culture and the global economy. Like it or not, we live in an age of conspicuous consumption. In a world of brand names, many of us judge ourselves and others by the products we own. Teenagers broadcast their brand allegiances over social media. Tourists flock to Rodeo Drive to have their pictures taken in front of luxury stores. Soccer moms switch from minivans to SUVs to hybrids while hip beer connoisseurs flaunt their knack for distingui ....
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